Activision Blizzard hits new eSports viewership record

Activision Blizzard have announced that they’ve achieved a new record viewership during Major League Gaming’s Counter-Strike: Global Offensive Major Championship during its 5-day broadcast from March 30 to April 3.

Audiences generated 71 million video views, watched over 45 million hours of live broadcast and set a new record of 1.6 million concurrent viewers across OTT, web, mobile and in-game streaming during this year’s event. This breaks the previously-reported CS:GO Major record of 34 million hours viewed and 1.3 million concurrent viewers set at the 2015 CS:GO Major in Cologne, Germany.

“Last year, more than 225 million people watched competitive gaming, and the passion, engagement and size of this audience only continues to grow,” said Mike Sepso, Senior Vice President of Activision Blizzard Media Networks and Major League Gaming (MLG) co-founder. “As this year’s CS:GO Major numbers show, Activision Blizzard Media Networks’ commitment to broadcasting premium content and creating incredible events is resonating with players and fans around the world.”